Tips on Conducting a Successful Business and Investment in Latin America
It is said that choosing the right person to represent your company abroad is one of the most crucial decisions you will make and this holds true if you are attempting to build a business relationship in Latin America. We are going to present here some suggestions, and if you read more, you will be helped to learn and be guided more about your options in choosing this point person to travel abroad and represent your company.
First of all is to realize that your representative may not necessarily need to have a Hispanic name and background because Latin Americans are a diverse population, and thus do not expect favoritism or discrimination if your point person does not have these qualifications.
Your next guideline is to have a representative who is capable in the language of Latin America, aside from being able to conduct business dealings in English with the help of a reliable interpreter, considering this is actually the common practice in business there. Having a representative who has good conversational skills will help him or her communicate with the hosts that will further enhance friendship for your company.
Another thing to learn is that beside being highly skilled, knowledgeable and competent in your area of business, your point person must be able to do everything first to get to know the hosts so that there is a slow but sure building of trust in the relationship.
Thus there are some characteristics of a good representative that you should look for and develop. On the overall, look for a person who is flexible, very patient and most importantly, good with people in order to become your ideal representative.
By being a flexible representative, we mean someone who enjoys new experiences, who is a bit adventurous, and who is adaptable to surroundings not familiar to him or her. Furthermore, the point person must be willing to embrace a culture that is foreign to him or her and learn to adapt various ways to get results, must be available to travel on many trips to get the business done, and eventually can offer continuously his or her customer services even after the business relationship has finalized.
Your representative should recognize that patience is a virtue, especially in Latin America the pace of life is slower considerably. Thus your representative will need a long time to develop relationships and he or she can do this with a genuine and personal friendly relationship with the Latin America team.
Know that Latin Americans appreciate intellectual conversations on broad range of topics, thus your point person must have the intellectualism to engage with the hosts in social situations, considering he or she will be spending lots of time with them.